Photography is widely used in web design and other materials. They set a mood or communicate an entire theme. Photographic content can take a simple piece with basic design structure and text to the next level. Words can speak to the mind but images can speak directly to the heart and soul.
Photography Process
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Hold Still Please
What is the goal and what message do you want to convey with your picture? An image of a mother and child does not fit in a cigar ad. Moods, content and colour palette should complement each other, not clash.
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Say No Cheese Please?
There is no substitute for the experienced eye of an expert photographer running a professional shoot. There are times when even the highest quality stock photos just will not do. And keep your phone in your pocket.
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Develop the Image
The right image enriches and complements overall content. Post-production such as cropping, colour-balancing, optimizing the image ensures it is the best it can be for the context of the project.
